Hi! I’m a Content Director and integrated Producer originally from Sydney, now based in London. I've spent over ten years working across PR, social and content in agency environments, with the last six years focused on creative production and branded storytelling.

I'm at my best when we’re working at pace. Tight timelines, multiple stakeholders, ambitious creative - that's where I thrive. I love bringing order to the chaos, keeping brilliant people moving in the same direction, and making sure nothing slips through the cracks.

Coming from an earned PR and social background means I can't help but think beyond the brief. I'm always asking how the work will resonate, where it'll land, who it's for, and how it can do more than the one job. The best content doesn't just look good - it works hard too.

When I’m not at my 9-5, you’ll likely find me trying a new restaurant or recipe, plotting my next long weekend away or seeking out a sunny spot for a swim!

Clients I have worked with include:

McDonald’s, Amazon, Just Eat, Uber, Nespresso, Emirates, PlayStation, Curry’s, San Pellegrino, Anker, KP Snacks, Barratt Redrow, Kellog’s, Pepsi Co, Johnson & Johnson, Pernod Ricard portfolio